Influence Network Tracking Code - Developers Guide
Influence Network Tracking Code
The influence network tracking code is a unique and proprietary software that allows us to accurately track and monitor the success of brand campaigns across the platform. One of the key features of the software is the ability to place a monetary value on conversions, allowing you to gain an accurate picture of the quality of your conversions as well as a monetary amount. Impression tracking is done automatically and will remember users in between visits to your website, so a conversion that is made 2 weeks after an initial website visit can still be tied back to a unique user.
We have two versions of the tracking code depending on what access you have to your website.
You just need to embed our unique pixel onto all pages of your website.
All the pages that you want to track the campaigns impressions on, need to load the following pixel (hotlinked)
We also need a variant of this pixel on the cart conversion success page:
The conversion value should be the cart value in pennies. So, the above example would be £1.
Add the following code to your website
Impressions are automatically triggered on page load. However, if your application is single page you will need to trigger subsequent page loads with the following code.
Conversions need to be triggered manually. Please provide the conversion value as an integer of pennies the following example is £1.